April 29, 2016

Why You Should Hire A Professional Marketing Copywriter

If you’ve read my last post, you know the basics about what a copywriter does…but maybe you aren’t quite convinced of the benefits of actually hiring one. At least not yet…. Here are the top 5 reasons that you should have a professional marketing copywriter on speed dial: 1. You do you. Please ignore that this […]

what a copywriter does

February 24, 2016

What Exactly is a Copywriter?

When people ask me what I do, I tell them I’m a writer. From there, they conclude that I must, of course, sit in coffee shops all day while leisurely sipping cappuccino. In their minds, maybe I’m developing my sensational plot or breathing life into a feisty cast of fictional characters. I don’t mind anyone […]

the world from a child's perspective

January 9, 2016

The BIG Thing You Can Do To Boost Your Happiness in 2016

If there’s nothing else that I’ve learned from being an adult, it’s how differently I see the world with each passing year. As we grow and change and evolve as individuals, we tend to see the world with a slightly different perspective as we age. That perspective has a huge impact on your level of […]

cheapskate guide to philly

November 18, 2015

Visit Philly On the Cheap

Lucky for me, I live in one of the greatest cities on earth. Lucky for you, I write about it. A city alive buzzing with brotherly love. A city that embraces the arts, that drips with history, and that is evolving and advancing a bit more each and every day. We are on the verge of […]

jillian mccleaf

September 3, 2015

A Year in the Life of A Philly PR Girl

Today might seem like your standard Thursday, but, for me, this day marks one year of personal and professional growth in my role as a contributing writer for one of Philadelphia’s most prestigious public relations companies. Exactly one year ago today, I wrote my first piece for Philly PR Girl. Covering Philly’s local hotspots, where […]

chasing the dragon

August 14, 2015

Chasing the Dragon: Are You Addicted to Materialism?

I know what it’s like to be poor. Schlepping along behind my mom with my two younger siblings at my heels, I was a regular at our small town Goodwill, church thrift stores, and the seasonal smattering of neighborhood yard sales. When my father’s business enjoyed a sporadically profitable period, trips to Value City were […]